In October 2015, six demonstration sites began the Health Destination Pharmacy program. These pharmacies were selected to reflect the variety of pharmacies that can benefit from the program. A new site in Canberra came on board in August 2016.
"Signing up for the Health Destination Pharmacy program has been a really positive move and has helped my business by having more interaction between pharmacists and patients.
"This is a whole new way of looking at pharmacy and there's a need to reinvent ourselves - we have to look at all aspects of improving our business.
"I see a lot of passionate people behind the Health Destination program and that's why weí'e become involved. I'm really excited and I've got my team that's rearing to go."
- Ben Jackson, Amcal Plus Belconnen, Canberra
"The Health Destination program has really helped our pharmacy become a total health solution, especially within our small community who rely on our health services.
The program (is) really maximising our current services... to empower people to take control of their own health.
I would definitely recommend the Health Destination Pharmacy model. It empowers you to focus on what we can do better and how we can make a difference, as well having important financial benefits."
- Katie Hayes, Risdon Vale Pharmacy, Risdon Vale, Tasmania
"When I first heard about Health Destination Pharmacy, I was a little bit nervous. But now I'm very excited.
It's exciting because the Health Destination model paves a whole new way forward for us to do things better and work closely with the community. It provides health outcomes, especially in a highly-competitive business environment.
Our customers love it and so do our staff!
We're now rolling out the program to offer more health interactions and introducing specific services we can add to our offering."
- Anthony Vass, Cincotta Chemist Mascot, NSW
"I would definitely recommend the Health Destination program - it benefits both pharmacists and consumers.
Our customers are enjoying the fact that pharmacists are much more accessible, and patients are more open to advice and healthcare solutions.
The Health Destination program really brings important attention back to pharmacists and their skills as health professionals - I think pharmacy needs to get back to becoming more health-focused rather than discount-focus - it's about value-adding to healthcare and pharmacies.
It's also beneficial because you do get to discuss ideas with other people and network with other pharmacies to learn more for professional development.
I think it will definitely pay off in the long-term and I'm sure the investment will be very useful and productive."
- Himali Kaniyal, National Pharmacies Golden Grove, SA
"I think the new Health Destination approach is very exciting for pharmacy.
The Health Destination program is highly beneficial for many reasons, such as; upholding the reputation of pharmacists and pharmacy, ensuring people are getting the best healthcare possible and maximising the potential for a pharmacy in all aspects of the business.
We're quite a small pharmacy, however having a forward-pharmacist model has been great for business and has instilled more faith and engagement in our local community.
People will definitely return to a pharmacy that takes more care with customers and this will help boost profits at the end of the day."
- Margaux Joubert (ECP), Eagle Heights Pharmacy, Gold Coast
"The customer feedback we've had so far from Health Destination has been very positive, especially having more interaction between pharmacists and patients.
The idea of being able to provide holistic health solutions is what we are striving for - we're confident the Health Destination model will make us more sustainable in the current economic environment.
We're invested in this program and we're confident it will generate tangible results.
It's also an investment for the future and our pharmacists really like it as they can offer more professional services."
- Greg Porte, Peak Pharmacy Bellarine Village, Geelong, Victoria