The Health Destination program will reposition your pharmacy as a health destination in your community, and your pharmacists as providers of health solutions. We call this:


Health Destination is a tried and tested, whole of business program. It targets areas such as business and financial planning, staff and workflow, infrastructure and layout, implementation of services, collaboration with other health professionals, and engagement with the local community. Health Destination makes excellence sustainable in any pharmacy.

How Health Destination gives your pharmacy the + factor

    Internationally recognised

    Health Destination was recently awarded the International Pharmaceutical Federation's (FIP) inaugural Pharmacy Practice Improvement Programme Award for 2016 in recognition of being a world-leader in overall pharmacy practice improvement, supporting pharmacies to deliver effective healthcare services, improve business practices and increase consumer engagement.

    Your Health Destination Coach

    No matter where you are in Australia, you will be assigned a dedicated coach to work with and support you. The coach will use reports of your key financial and workflow effectiveness data, plus analysis of local consumer needs to give you tailored suggestions and practical advice. Your coach can be contacted by phone and email between visits.

    An investment in your business

    A key objective of PSA's Health Destination program is the sustainability of community pharmacies. We are committed to you seeing a return on your investment in the program, which is why the program is evidence-based and tested. Health Destination works with both independent and branded pharmacies. Our vision is to help you maximise investments you may have already made in a brand or banner. Your coach can provide advice on how to incorporate existing programs and resources in a meaningful, effective and sustainable manner.


    While our experience tells us that some changes can be seen in as little as 3 months, the program requires a minimum commitment of 3 years. We know from testing the program, and evidence, that change takes time. After 3 years, Health Destination Pharmacies can keep their recognition status as part of a leading network with ongoing annual review.